With more Americans continuing to lack cable due to high costs, it seems anyone can watch anything without cable in cheaper formats, even the country’s biggest sporting event of the year.
“Cord cutting” – defined as the act of cancelling cable and satellite TV subscriptions in favor of subscribing to streaming services instead – has surged within the past few years. Many would rather pay for various longtime streaming services such as Netflix and Hulu, as well as newer streaming platforms such as HBO Max and Paramount+.
Those who have access to cable can watch the Super Bowl LVI Sunday, Feb. 13 on NBC. The annual championship game will be televised live from the SoFi Stadium in Inglewood, California, home of the Los Angeles Rams. If the number of COVID-19 cases and measures increase in the Los Angeles area, the game could potentially be moved to Arlington’s AT&T Stadium, according to NBC Sports.
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As streaming continues to rise, the NBCUniversal-owned streaming service Peacock will air the Super Bowl simultaneously alongside NBC. Since its 2020 launch, Peacock and NBC have aired live programming, such as other NFL games, a recent New Year’s special, the 2021 Summer Olympics and its upcoming Winter games ceremony.
Popular streaming service Hulu, which has over 43 million subscribers and began offering their “Hulu + Live TV” package in 2017, carries NBC. The service is already partially owned by NBCUniversal with episodes of present NBC shows available for streaming shortly after airing on live TV.
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Sling TV and fuboTV also carry NBC, thus having access to watch the Super Bowl. Both streaming services offer various cable channels and are generally focused on those who are choosing to have more affordable cable access, with the latter being primarily targeted on sports programming. Furthermore, subscribers of YouTube TV can have access to NBC and 80+ other networks.
In addition to the game itself, the halftime show will consist of singer Mary J. Blige and rappers Dr. Dre, Snoop Dogg, Eminem and Kendrick Lamar. The game’s national anthem performer has not yet been announced.